Evo® Does Not Contain. The latest campaign created by Mash for this 'wake up and smell the coffee' iconic hair care brand. Mash conceptualised, art directed and designed a basket of branded goodies including a look book (featured here) posters, point of sale items and print ads. Thanks to the all the Evo team that made the imagery come to life. Photography by John Laurie, styling by Belinda from Claire Inc, make up by Jen Rossiter and hair by James Knight and of course all the models.
evo® does not contain: lookbook